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Graduate Diploma in Event Planning & Management (Level 1, 2 & 3 Combined) Graduate as a Lead Event planner

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Graduate Diploma in Event Planning & Management (Level 1, 2 & 3 Combined) Graduate as a Lead Event planner

By adminIBM Categories: Events, Machine Learning
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About Course

Course Description

The Graduate Diploma in Event Planning & Management is an immersive, industry-driven program designed to develop competent, creative, and confident event professionals. Delivered over 16 months through a blended learning approach, the course takes learners on a complete journey through the event life cycle — from concept development and strategic planning to execution, evaluation, and specialization.

The program combines theory with real-world application, expert-led sessions, physical workshops, and practical presentations. Learners are exposed to diverse event formats including corporate, weddings, festivals, luxury, celebrity, private, and virtual events, ensuring broad industry readiness. By the end of the program, graduates are equipped not only to plan events, but to lead teams, manage risk, control budgets, and deliver memorable experiences that meet professional and commercial standards.

Delivered through a blended learning model, the program combines:

  • Self-paced online learning

  • Live virtual and physical classes

  • Project-based assignments

  • Practical industry exposure through real events

Students actively participate in planning and supporting live events, gaining hands-on experience similar to what is expected within event planning companies in Kenya and event management companies in Nairobi. The course emphasizes professionalism, teamwork, sustainability, customer experience, and client-centered delivery – key skills required of every successful event organizer and event planner in Nairobi, Kigali, Kampala, Dar-es-salaam, Arusha and across East Africa

This program is ideal for anyone looking to enter the industry, start an event planning business in Kenya, or progress into higher-level event management courses.

Certification

Upon successful completion of all coursework and assessments, participants will be awarded the: Graduate Diploma in Event Planning and Management  Issued by Billion East Africa School of Events and co-signed by Boston University.

This certification validates that the graduate has acquired foundational knowledge and practical competencies in event planning and management. Learners also benefit from documented industry exposure through Billion Events EA , one of the best event planners in Kenya and East Africa, offering real insight into how top event organisers in Kenya operate.

The dual institutional affiliation provides graduates with:

  • Strong professional credibility

  • Regional and global perspective

  • Enhanced employ-ability within event planning companies, event management services, and event companies in Kenya

Who This Course is for

This course is ideal for:

  • Aspiring event planners seeking a professional qualification
  • Entrepreneurs planning to start or grow an events business
  • Corporate professionals managing conferences, launches, and brand events
  • Wedding and social event planners
  • Hospitality, tourism, and marketing professionals
  • Media, PR, and communications practitioners
  • Creatives seeking structured entry into the events industry
  • Career switchers passionate about experiential experience

Career Pathways

Graduates of the program can pursue careers across multiple sectors of the events and experiences industry, including:

  • Event Planner / Event Coordinator
  • Event Manager
  • Corporate Events Executive
  • Wedding Planner
  • Conference & Exhibition Manager
  • Festival & Live Events Coordinator
  • Luxury & Private Events Consultant
  • Virtual & Hybrid Events Producer
  • Event Operations & Logistics Manager
  • Event Marketing & Promotions Executive
  • Protocol & Guest Relations Officer
  • Event Entrepreneurship / Events Company Owner

Why Choose Billion School

  • Industry-led training by professionals from Billion Events Kenya

  • Practical exposure aligned with real event planning companies in Nairobi

  • One of the most comprehensive event planning courses online and in-person in East Africa

  • Designed to meet the needs of today’s fast-growing events and creative economy

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What Will You Learn?

  • By the end of this program, learners will be able to:
  • Understand the fundamentals and evolution of the events industry
  • Plan, organize, staff, and manage events professionally
  • Develop creative and strategic event concepts
  • Manage event marketing, promotion, and public relations
  • Prepare and control event budgets and financial plans
  • Conduct feasibility studies and SWOT analyses
  • Identify, assess, and manage event risks
  • Ensure legal, safety, and regulatory compliance
  • Communicate events effectively through digital and traditional channels
  • Apply protocol, staging, and conference management principles
  • Lead event teams and manage tasks efficiently
  • Execute event operations, logistics, safety, and crowd management
  • Specialize in selected event categories such as corporate, weddings, luxury, festivals, virtual, and private events

Course Content

Section 1: Introduction to Event Management(Physical/Virtual Classes)
Event Management is the professional practice of planning, organizing, coordinating, and executing events from concept to completion. It involves managing people, resources, time, budgets, and logistics to deliver memorable and well-structured experiences. In today’s dynamic world, events play a vital role in communication, marketing, entertainment, education, and community engagement. Event Management combines creativity with strategic planning to ensure that every event meets its objectives and exceeds stakeholder expectations.

  • What Is Event Management?
  • Event Need and Importance
  • Event Management Procedures
  • Event Management Concept
  • QUIZ(Event Management Procedures)

Section 2: Events Management(Physical/Virtual Classes)

Section 3: Event Preparation(Physical/Virtual Classes)

Section 4: Event Evaluation(Physical/Virtual Classes)

Section 5: Marketing and Promotion(Physical/Virtual Classes)

Section 6:Event Finance Management(Physical/Virtual Classes)

Section 7:Risk and Planning of an Event(Physical/Virtual Classes)

Section 8: Communication of an Event(Physical/Virtual Classes)

Section 9:Event Strategy and Types(Physical/Virtual Classes)

Section 10:Specialization(Physical/Virtual Classes)

Section 11:Event Operations & Coordination(Physical/Virtual Classes)

Section 12: Event People and Task Management(Physical/Virtual Classes)

Section 13: Event strategy and Ideation(Physical/Virtual Classes)

Section 14: Evaluation and Reporting(Physical/Virtual Classes)

Section 15: Leadership Consultancy and Industry influence(Physical/Virtual Classes)

Section 16: Innovation and Future Trends(Physical/Virtual Classes)

Section 17: Capstone Project(Physical Class)

Student Ratings & Reviews

4.7
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2 years ago
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5 years ago
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adminIBM
5 years ago
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